Formula 1 and LVMH sign 10-year partnership deal

Luxury brands such as Louis Vuitton and Moet will be present on the Formula 1 grid from next year after Liberty Media agreed a 10-year global partnership with LVMH which could be worth a reported $1billion.The deal will start from the 2025 season onwards and includes LVMH brands becoming involved in hospitality, activations and limited editions, adding to the presence the company already has …Keep reading