A race for the ages – Michelob ULTRA and Williams Racing pit former drivers against each other in AI showdown

Six Formula 1 world champions, nine drivers’ titles between them, racing their respective Williams cars over 15 laps of Silverstone alongside their modern-day equivalent – Michelob ULTRA’s ‘Lap of Legends’ truly broke new ground when released in May.
Logan Sargeant, at the time driving for Williams alongside Alex Albon, took to the track to compete against AI versions of Nigel …Keep reading

Tsunoda on the myths and reality of F1 perception problem

Yuki Tsunoda remains onboard at Racing Bulls for a fifth season in 2025 after being overlooked for Red Bull promotion, with the less experienced Liam Lawson instead being backed by Red Bull management to take up the difficult second seat alongside Max Verstappen.
Ever since he was originally announced for 2025, at the Canadian Grand Prix weekend, the 24-year-old has been adamant he is ready for …Keep reading

TAG Heuer replaces Rolex as F1 official timekeeper

Formula 1 has announced TAG Heuer as the first individual partner as part of its 10-year deal with LVMH.
Replacing Rolex, TAG Heuer becomes the championship’s official timekeeper and branding will be used globally after LVMH struck a decade-long agreement to bring a number of its luxury brands to F1.
The partnership continues a long legacy for TAG Heuer in Formula 1, having first appeared as …Keep reading

Hamilton to get extensive Ferrari running in coming weeks

Lewis Hamilton is set to make his Ferrari on-track debut in just two weeks’ time, as the Scuderia adjusts to the new, more restrictive FIA regulations surrounding private testing with older machinery, Autosport understands.
Up to last season, there was no limit on how much running was allowed with two- to four-year-old cars, but the rules were tweaked for 2025 after Max Verstappen tested Red …Keep reading

Aston Martin must be self-critical over concerning F1 trend

Team principal Mike Krack has conceded Aston Martin must be self-critical in its analysis as to why it has failed to sufficiently improve its Formula 1 machinery two seasons in a row.
The Silverstone-based outfit began the 2023 campaign in flying form, as Fernando Alonso established himself as Max Verstappen’s nearest challenger early on, while Lance Stroll impressed when still recovering from …Keep reading